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Segment Description

Budget Travelers

Travel

This audience contains people who are budget travelers based on their demonstrated travel behavior in the past 30 days when selecting the airline, distance and seasonality of a flight.

Collection Methodology:

This segment is sourced from mobile location data, transaction travel sites & offline purchases

CPM:

$1.10

Segment Size:

67,986,500

People:

10,680,00

Activation Partners

Channels

Programmatic

Addressable TV

Social

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Segment Definitions

Definitions vary across data providers, know exactly what each segment consists of, allowing you to make smarter buying decisions

Data Collection Methodology

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Pricing Insights

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Segment Size

Identify the right audience size to reach your marketing goals, each segment provides a size allowing you to estimate the potential impact of your marketing efforts

People Estimations

Each segment provides a People count metric, no device, cookies ID's or Households - just people.

Vertical
Insights

Find vertical specific segments across Automotive, CPG, B2C, B2B, Travel & many more.

Customer Stories

Excellent: 4.8 out of 5

Smart Recommendations in Seconds

We use ClearSegment across all of our clients and new business pitches. It allows us to make smarter segment recommendations and drive our clients business forward. Just in the past 2 weeks we identified 20 new segments for one of our client. They loved us for the smart thinking we brought to the table! 

John Doe
SVP, Digital Media

Driving Data Cost Down

We started using ClearSegment 6 month ago and were able to cut down our data cost by 40%. Finding more cost effective segments across a variety of data providers with the same collection methodologies is now much easier to accomplish.

John Doe
Supervisor, Cross Channel Activation

Know What You Target

Segment definitions can be very vague or non existent in many cases. With ClearSegment, we now know the definition of each individual segment, allow us to make better recommendations and answer client questions on the go.

John Doe
VP, Strategic Planning

Transparent Pricing

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