Cuebiq

Company Overview

Cuebiq partners with 160+ applications to persistantly collect background locations signals from mobile devices. With over 55MM monthly active users providing their wifi, GPS and Bluetooth signals Cuebiq is able to provide GeoBehavioral segments refined based on visit frequency and visit dwell time at key brick and motor locations. Cuebiq uses persistent tracking and our understanding of dwell time to create segments that most effectively allow marketers to target consumers on their path to purchase based on their consistent behaviors.

Collection Methodology

SDK penetration in 160+ partner apps. Cross device cookie scale in mobile web and desktop via partnerships with multiple cross device partners. Location Point of Interest map of 20MM lat long locations. Cuebiq leverages wifi, GPS and Bluetooth to effectively differentiate between locations. Our persistent tracking allows us to qualify visits based on dwell time, effectively differentiating between consumers stopping by and consumers actually engaging in the evaluation/purchase of goods and services. Our dwell time qualifiers are custom by vertical. For example a movie goer must be present for over 90 mins in the theatre.

Total Segments Available

899

Total Targeting Size

79,350,900

Total People Counts

12,696,144

Verticals

Seasonal, Social/ Lifestyle, Automotive, Retail, QSR, Financial Services, Travel, IoT, Location

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